We're definitely not in Kansas anymore. It's a social media world out there - so we're told.  I'll be skipping my way down the yellow brick road because they promise:

• With Twitter I will grow your business 140 characters at a time.
  
• I will share my brand's unique point of view with Instagram.
• I'll Get my business on Google for free.
• By marketing on Tumbler - I'll will create something extraordinary.
  
• Their small business resources give me the tools, tips, and guidance I need to make the most out of LinkedIn.

• With Facebook I will meet the people who will love your business.
  
• Pinterest is proving to be a great way to express the passion and dreams that define small businesses.
• HubSpot - They're always looking for the highest quality content, and they have a hunch I've got some up my sleeve. 

Now that Tiger Team Marketing is up and running on all these sites I can just sit back and wait for the hundreds (thousands!) of shares, website hits & mailbox pings & small business followers. We'll go viral for sure. I'm clicking my heels 3 times.....
Gotta go post some cool pics.

I've been writing off & on about Pro Bono consulting and the Taproot Foundation. I'm so excited to have been "tapped" for a one day Skills Marathon in early August. Specifically I'll be working with a small team as the Principal Consultant. The organization we'll be working with is BAWSI - Bay Area Women's Sports Initiative. One of their programs, called "BAWSI Girls" is a free, weekly after-school program. Elementary school girls develop self-esteem and good health practices from role models they can admire and emulate - female athletes drawn from Bay Area college, university & high school teams all over the Bay Area. I'm just learning about this great organization - founded and managed by remarkable women. Excited!

Great read! By far I like this one best: 
Julius Caesar, Inventor of the Advertorial
"In advertorial, of course, is a published article that appears to be news, but which is secretly intended to promote a product. It's a common way for companies to try to get their message across without being forced to cope with pesky concepts like accuracy and honesty. When Julius Caesar was away in Gaul (now France), his enemies in Rome were busy trashing his reputation. So he invented the advertorial. He started sending Rome reports on his progress, ostensibly to keep people informed, but really to make sure that everyone knew about his victories. When Caesar finally crossing the Rubicon, he had a reputation to "die" for."

http://www.businessinsider.com/the-greatest-marketing-geniuses-of-all-time-2011-2?op=1#ixzz3756hCdiF